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Proud on this picture

Today I found some time to update our Customer page with new customers with whom we worked together this year. It’s a bit early to reflect on 2011 (I’ll do that in a couple of weeks) but while busy working on the update I kind of felt a warm and fuzzy feeling. May be it’s because of the Christmas tree, but I realized that these are the companies that believe in DigiRedo and grant us their trust to make something great. Not to mention they pay my mortgage, among...

This is why we get out of bed in the morning…

… and believe in the things we’re doing, Just watch yourself:

My interview with Vincent Evers

Sometimes it seems that a day is just different as you’d have expected. Take last Wednesday. I was at the office of Remco Bron from Innovader, So Many Thoughts and a bunch of other things, together with Erich Taubert, our partner in the development of one of our medical apps. In the middle of the conversation Vincent Evers, a Dutch Gadget Opinion Leader, joined the discussion. After a few minutes of talked medical tech Vincent explained that he’s currently experimenting with an electric car. But Vincent being Vincent, he...

Is this the future of TV?

Tv is said to be the last place that is not yet invaded with interaction and social. Although there are many attempts, such as Apple TV, Google TV and a few more, but these remain attempts scratching the surface. What is really needed is a total revamp of the way the TV works, how cable companies do business and broadcast companies deal with licenses. Steve Jobs said just before he died: “I finally cracked it”, referring to the TV. Will able be able to re-invent a 7th industry? Or...

Lessons from Best Western: customer first, channel later.

Many (if not most) companies think inside-out, central from their product or service, searching for ways how to push this most effectively to their customer. Sure, we all know how important the customer is, without them no existence, but do we really imagine how it is to be our customer? Do we know their experience of all moments that they’re in contact with us? In other words, do we know the customer journey? In most cases not, or at least insufficient. Best Western UK does it different. A middle-class...

So it happened today…

Where to start a blog post writing about something that you’ve seen coming from a vast distance, but you knew it would be shocking when it would actually happen. This morning that was the case, when I read that Steve Jobs had passed away. The entire day I was sad, which is strange for a man I didn’t even knew personally. Or did I? I’ve always been tagged as an Apple fanboy. I don’t know why, but the first time I worked on a Mac (Classic) it felt OK....

Enterprise 2.0: Dinosaurs or Multiresistent Germs?

We all know what happened to the dinosaurs. Due to a changing environment, supposedly caused by a few meteorites here and there, these large animals were not able to adapt and eventually changed into fossil construction parts for natural historical museums. Compared that to MRSA, or ‘Methicilline Resistente Staphylococcus aureus’. This germ, millions times smaller than the average brontosaur, rulez the way it adapts to the environment. It was smart enough to fool most antibiotics, unfortunately with lethal consequences for some people. But what have dinos and germs to...

DigiRedo does new media at the FECAVA

Currently we’re in Istanbul at the FECAVA congress, an international veterinary congress. FECAVA is the Federation for European Companion Animal Veterinary Associations. Most of the congress is about clinical subjects like dentistry, internal medicine and radiology. But also the veterinarian needs to realize the importance of communication and the impact of new and social media. And the opportunities they bring. This afternoon, starting around 2pm, one of the sessions will be entirely dedicated to new media and what the veterinarian can do with it. Together with FECAVA we’ve organized...

Tablets make us work

Read today in a Dutch newspaper: Because of smartphones and tablets, managers work more frequently in their spare (private) time. According to Metro, 25% of the managers indicate that they spend more time working in their private hours. Of the managers with a smartphone, 21% said to work more often after-hours, as was found in a research amongst more than 300 managers. When a tablet is also part of the repertoire this percentage goes up to 25%. Women tend to use the smartphone to work from home, while the...

Enterprise 2.0: part 4 – how do we start?

The following article is also published through pharmaphorum and is the fourth in a series about Enterprise 2.0. ‘We want to start using Twitter professionally, but how do we do that?’ ‘I want to start a Facebook group, can you help me?’ Regularly I receive these requests. First thing I ask is ‘Why would you want to do this?’ And then it becomes silent. It is very tempting to start using these new and innovative communication tools, but realise  that they are just tools. Tools that need a purpose and a...

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